The latest entrant into the solipsistic magnificence that is the modern Internet -- a page that is solely and wholly about ... you. Just in case someone is searching the virtual wilds for some (any) mention of your good self, about.me allows you to set the record straight. One supposes that this might be useful for people who appear in many places on the Internet and wish to have one canonical record that will show up in searches. An interesting sidebar to the phenomenon of people buying urls with their own (or their children's) name.